Unknown Number → Automatic Lead Creation in Bitrix24
Every call or SMS from an unrecognized number can automatically create a new Lead in Bitrix24. No manual data entry, no lost opportunities.
Never Lose a Potential Customer Again
Unknown callers and SMS senders become CRM leads — instantly and automatically.
Automatic Lead from Unknown Calls
When someone calls your Android phone and their number is not found in Bitrix24, SIMtrix automatically creates a new Lead with the phone number pre-filled. The call activity is attached to this new Lead — so when you open it later, you see when they called, whether you answered, and how long you talked.
Automatic Lead from Unknown SMS
Unknown numbers that send SMS messages also trigger Lead creation. The SMS content is saved as the first timeline entry on the new Lead — giving you immediate context. If the same number sends multiple messages, they are all threaded on the same Lead.
Pipeline & Stage Configuration
You choose which pipeline and stage new Leads are created in. Route call-generated Leads to "Inbound Calls" pipeline and SMS-generated Leads to "Inbound Inquiries." Assign a responsible user automatically — round-robin or fixed.
How It Works
From unknown number to CRM Lead in seconds — fully automatic.
Unknown Number Detected
SIMtrix queries Bitrix24 and finds no matching contact, lead, or deal for the incoming phone number.
New Lead Created in Bitrix24
A Lead is automatically created with the phone number, call/SMS timestamp, and the configured pipeline stage and responsible user.
Activity Attached to Lead
The call activity (or SMS conversation) is linked to the new Lead. Full timeline history starts from the first interaction.
Who Is This For?
Auto-lead creation matters most for teams that receive high volumes of calls from new prospects.
Inbound Sales Teams
Every missed call from a potential customer becomes a Lead with a callback task. Your pipeline never has gaps from unanswered calls.
Marketing Teams
Track which campaigns generate phone calls. New Leads from unknown numbers can be tagged with campaign source automatically via Bitrix24 automation.
Small Businesses
No CRM admin needed. Every call that is not from an existing contact becomes a Lead. Simple, automatic, and no opportunities lost.
Related Features
Explore more SIMtrix capabilities that work seamlessly together.
Frequently Asked Questions
Yes. Auto-lead creation is configurable per SIM card in the SIMtrix admin panel. You can enable it on your sales line and disable it on your personal number.
SIMtrix checks for existing Leads with that phone number before creating a new one. If a Lead already exists, the new call or SMS is attached to the existing Lead — no duplicates.
Yes. In the SIMtrix admin panel, you configure the target pipeline and stage for auto-created Leads. You can set different targets for call-generated vs. SMS-generated Leads.
The Lead is created with the phone number, the call/SMS timestamp, and the interaction type (call or SMS). If it was a call, the duration and outcome are also recorded. If it was an SMS, the message content is attached. You can enrich the Lead later with additional data.
Capture every opportunity automatically
Unknown callers become CRM Leads — no manual work, no lost prospects.
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