SMS Variables & Templates — Personalized Messages at Scale
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Smart Templates for Faster Communication
Stop retyping the same messages. Templates with variables make every SMS personal.
CRM Variables in SMS
Insert dynamic fields from Bitrix24 into your SMS: contact name, company, deal value, appointment date, custom fields. Each recipient gets a personalized message generated from their CRM data — no manual editing needed.
Reusable SMS Templates
Create templates for common scenarios: appointment reminders, follow-up after calls, payment confirmations, meeting links. Select a template, variables auto-fill from the CRM record, review and send.
Templates in Campaigns
Use templates with variables in SMS campaigns. One template + contact list = hundreds of personalized messages. Each recipient gets a message that looks individually written.
How It Works
From template to personalized SMS — three clicks.
Select a Template
Choose from your saved templates. Each template has variables placeholders ready.
Variables Auto-Fill
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Review & Send
Preview the final message with all variables resolved. Send with one click.
Who Is This For?
Templates save time for every team that sends repetitive SMS.
Sales Teams
Follow-up templates with deal-specific variables. Send personalized follow-ups in seconds after every call.
Operations Teams
Appointment reminders with date, time, and location variables. Automated and personal.
Marketing Teams
Campaign templates with personalization. Every recipient feels the message was written for them.
Related Features
Explore more SIMtrix capabilities that work seamlessly together.
Frequently Asked Questions
All standard Bitrix24 contact fields: name, last name, company, phone, email, deal title, deal stage, deal value, and any custom fields you have defined in your CRM.
Yes. Templates can be referenced in Bitrix24 automation rules and workflows. The variables are resolved at send time from the current contact record.
No limit. Create as many templates as your team needs.
Send smarter SMS with templates
Personalized messages from CRM data — in seconds, not minutes.
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